Last month, General Mills shared fourth-quarter earnings and CEO, Ken Powell indicated that he’s seen no sales impact as a result of publicly opposing the Minnesota marriage amendment. I did a quick check of the stock price today and it appears that General Mills is up since the announcement opposing the amendment. While stock price is a short-term sign, engaging and attracting talent will be a much longer-term measure and the company will have the ability to say “we did the right thing” for many years to come.