Kudos to ice cream maker, Ben & Jerry’s, who rebranded an existing flavor this week in Britain to show support of marriage quality in the U.K.
The packaging for “Apple-y Ever After” features a same-sex couple atop a wedding cake decorated with rainbow stripes.
According to the Washington Post:
“The point is to raise awareness around same-sex marriage issues,” company spokeswoman Liz Stewart said Friday.
This isn’t the first time that the ice cream maker has stepped out in support of same-sex marriage. In 2009 when Vermont passed a similar measure, they rebranded their Chubby Hubby ice cream flavor to Hubby Hubby.
What a “sweet” story to end the week!